A slice of whimsy,
served with elegence.
The Oberoi Patisserie, New Delhi, is a favourite among many with its classic bites and sugary treats. As loved as it is, It was time for a bit of change — a contemporary glaze to this spot of sweet nostalgia. The design challenge here was to be playful without coming across as too quirky. A balance of lightheartedness and old-school flair. With this brief, our team designed the patisserie’s refreshed packaging collaterals, in tune with the interior renovations.
Be it a gifting gesture or a regular midday bite, we wanted the customers to enjoy the experience of the place as a whole. And so, from ribbons and butter paper to menu cards and gift boxes, we connected all the crumbs to create a memorable and effective brand identity.
